Peacock is attempting out a new technique to advertise its exhibits—posting full episodes on the favored short-form video app TikTok. As a first for the corporate, episode one of “Killing It” Season 2 will likely be accessible to watch without spending a dime on TikTok, mother or father firm NBCUniversal introduced Monday.
Starting in the present day, viewers can discover the primary episode on Peacock’s TikTok account, which is damaged into 5 separate components. Each video is round three to eight minutes lengthy.
The transfer is actually fascinating given the present SAG/WGA strike, which has disrupted the manufacturing of many sequence and films. It’s seemingly Peacock’s hope that its new TikTok technique will deliver new viewers to the sequence since stars are unable to totally promote their work to followers— except for social media posts. Plus, it’s been a latest development for TikTok users to add full-length movies and exhibits.
The first three episodes of “Killing It” are additionally accessible on YouTube, following a comparable transfer made by competitor Paramount+. Peacock not too long ago uploaded the second episode of Pete Davidson’s “Bupkis” on YouTube one month after it launched on the streaming service in May.
“Killing It” stars “The Office” actor Craig Robinson as financial institution safety guard Craig Foster who has bold plans to develop into an entrepreneur. He then meets an Uber driver named Jillian (Claudia O’Doherty), who introduces him to the world of state-sponsored python searching. For some motive, Foster thinks that is a nice method to obtain his objectives.
The second season continues Foster’s wild journey of snake-hunting and making money. Foster and Jillian personal a palmetto berry farm, nevertheless, human guests in addition to a snail infestation threaten to spoil their enterprise.
The eight-episode season premieres August 17 on Peacock.