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    Home » Google at I/O 2023: We’ve been doing AI since before it was cool
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    Google at I/O 2023: We’ve been doing AI since before it was cool

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    Google at I/O 2023: We’ve been doing AI since before it was cool
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    Enlarge / Google CEO Sundar Pichai explains a few of the firm’s many new AI fashions.

    Google

    That Google I/O present positive was one thing, wasn’t it? It was a rip-roaring two hours of nonstop AI speak and not using a break. Bard, Palm, Duet, Unicorn, Gecko, Gemini, Tailwind, Otter—there have been so many cryptic AI code names thrown round it was exhausting to maintain observe of what Google was speaking about. A glossary actually would have helped. The spotlight was, after all, the {hardware}, however even that was talked about as an AI supply system.

    Google is within the midst of a complete panic over the rise of OpenAI and its flagship product, ChatGPT, which has excited Wall Street and has the potential to steal some queries individuals would usually kind into Google.com. It’s an embarrassing scenario for Google, particularly for its CEO Sundar Pichai, who has been pitching an “AI first” mantra for about seven years now and would not have a lot to indicate for it. Google has been attempting to get shoppers enthusiastic about AI for years, however individuals solely appeared to begin caring as soon as somebody aside from Google took a swing at it.

    Even extra embarrassing is that the rise of ChatGPT was constructed on Google’s expertise. The “T” in “ChatGPT” stands for “transformer,” a neural community approach Google invented in 2017 and by no means commercialized. OpenAI took Google’s public analysis, constructed a product round it, and now makes use of that product to threaten Google.

    In the months before I/O, Pichai issued a “Code Red” warning throughout the corporate, saying that ChatGPT was one thing Google wanted to struggle, and it even dragged its co-founders, Larry Page and Sergey Brin, out of retirement to assist.  Years in the past, Google panicked over Facebook and mandated that each one staff construct social options in Google’s present functions. And whereas that was a broadly hated initiative that finally failed, Google is dusting off that Google+ playbook to struggle OpenAI. It’s now reportedly mandated that each one staff construct some type of AI characteristic into each Google product.

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    “Mandatory AI” is actually what Google I/O felt like. Each part of the presentation had some division of Google give a e book report on the New AI Thing they’ve been engaged on for the previous six months. Google I/O felt extra like a presentation for Google’s managers quite than a present meant to excite builders and shoppers. The AI directive led to ridiculous conditions like Android’s head of engineering occurring stage to speak solely about an AI-powered poop emoji wallpaper generator quite than any significant OS enhancements.

    Wall Street traders have been apparently one group excited by Google I/O —the corporate’s inventory jumped 4 % after the present. Maybe that was the purpose of all of this.

    An AI present with zero mentions of Google Assistant?

    Would you imagine Google Assistant obtained zero mentions at Google I/O? This present was completely about AI, and Google did not point out its largest AI product. Pichai’s seminal “AI First” weblog submit from 2016 is about Google Assistant and options a picture of Pichai in entrance of the Google Assistant brand. Google highlighted previous AI tasks like Gmail’s Smart Reply and Smart Compose, Google Photos’ magic eraser and AI-powered search, Deepmind’s AlphaGo, and Google Lens, however Google Assistant couldn’t handle a single point out. That appeared totally on goal.

    Heck, Google launched a product that was a follow-up to the Nest Hub Google Assistant good show—the Pixel Tablet—and Google Assistant nonetheless could not get a point out. At one level, the presenter even mentioned the Pixel Tablet had a “voice-activated helper.”

    The header from Google's 2016 "AI first" blog post, of Pichai in front of the Google Assistant logo. Back then, AI = Google Assistant.
    Enlarge / The header from Google’s 2016 “AI first” weblog submit, of Pichai in entrance of the Google Assistant brand. Back then, AI = Google Assistant.

    Google

    Google’s avoidance of Google Assistant at I/O appeared like an extra deprioritization of what was once its main AI product. The Assistant’s final main speaker/show product launch was two years in the past in March 2021. Since then, Google shipped {hardware} that dropped Assistant help from Nest Wi-Fi and Fitbit, and it disabled Assistant instructions on Waze. It misplaced a patent case to Sonos and stripped away key speaker performance, like controlling the quantity, from the forged characteristic. Assistant Driving Mode was shut down in 2022, and one of many Assistant’s largest options, reminders, is getting shut down in favor of Google Tasks Reminders.

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    The Pixel Tablet positive appeared like it was presupposed to be a brand new Google Assistant gadget since it seems to be precisely like all the different Google Assistant gadgets, however Google shipped it and not using a devoted good show interface. It looks like it was conceived when the Assistant was a viable product at Google after which shipped as leftover {hardware} when Assistant had fallen out of favor.

    The Google Assistant staff has reportedly been requested to cease working by itself product and deal with enhancing Bard. The Assistant hasn’t actually ever made cash in its seven years; the {hardware} is all offered at price, voice recognition servers are costly to run, and Assistant would not have any viable post-sale income streams like advertisements. Anecdotally, it looks like the ability for these voice recognition servers is being turned approach down, as Assistant instructions appear to take a number of seconds to course of these days.

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