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    Home » Samsung Research Highlights Australians’ Growing Relationship with TVs
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    Samsung Research Highlights Australians’ Growing Relationship with TVs

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    Samsung Research Highlights Australians’ Growing Relationship with TVs
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    Samsung Electronics Australia has launched new analysis highlighting the rising prominence of televisions in Australian households. Conducted by PureProfile, the research reveals that 60% of Australians rearrange furnishings to keep away from glare, with 46% unable to go a day with out watching TV and 55% utilizing it to unwind after work.

    Simon Howe, Director of Audio Visual at Samsung Electronics Australia, emphasised the importance of TVs in day by day life and launched Samsung’s world-first glare-free licensed OLED know-how to reinforce viewing experiences.

    The research additionally discovered that 37% of Australians consider there’s a “prime seat” to keep away from glare, typically resulting in household disputes. With the brand new Samsung S95D OLED 4K Smart TV, designed for Australian situations, viewers can take pleasure in improved color accuracy and lowered reflections.

    Additionally, 46% of Australians expertise “TV envy” on account of comparisons with others’ setups. Many want they’d bought bigger screens, particularly for sports activities viewing, with 42% proudly owning screens over 60 inches.

    The report highlights that TVs are actually used for extra than simply watching reveals, with 55% utilizing them to de-stress and 24% for listening to music. Samsung’s 2024 vary of Neo QLED, OLED, and QLED TVs goals to fulfill these evolving wants, providing premium viewing experiences as much as 98 inches.

    For extra info on Samsung’s award-winning TVs and soundbars, go to https://www.samsung.com/au/tvs

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