NewJeans, a woman band from South Korea, has launched a music video for the track “ETA,” which was solely shot on the iPhone 14 Pro. AdAge (by way of 9to5Mac) confirmed that TBWA/Media Arts, Apple’s advertising and marketing company, produced the video as a part of the Shot on iPhone marketing campaign.
Having gained enormous recognition in only one yr after its debut, NewJeans has already been collaborating with main manufacturers like Mcdonald’s, Coca-Cola, and Levi’s. Now, Apple can be partnering with the women to showcase the iPhone 14 Pro’s camera capabilities. The music video successfully makes use of the iPhone 14 Pro’s motion mode to seize all of the dances and its spectacular low-light taking pictures capabilities.
Wooseok Shin directed the music video, demonstrating the iPhone 14 Pro’s prowess as the most effective smartphone cameras for taking pictures movies. The Shot on iPhone marketing campaign, of which this video is a component, additionally consists of collaborations with stars like Lady Gaga and (*14*) Gomez.
The record of brief motion pictures and music movies shot with the iPhone continues to develop, already that includes a brief Bollywood film, a brief film from Mexico, this new Okay-pop music video, and lots of others, making the marketing campaign actually world.