Shipments of Pixel handsets made up 3% of all telephone shipments in North America throughout the fourth quarter of 2023. The knowledge comes from Counterpoint Research which stated that Apple had the largest market share on the continent throughout the ultimate three months of final 12 months with an enormous 62% slice of the pie. Samsung was second with 18% adopted by Motorola at 8%, and Google at 3%. T-Mobile’s REVVL model captured 2% of the North American market in Q4 tying with HMD.
Worldwide, Apple overtook Samsung in the fourth quarter as its shipments rose 2% whereas Samsung’s declined 9%. The latter misplaced share to Apple in the premium phase of the business, misplaced market share in the mid-tier phase to Xiaomi, and misplaced market share to Transsion in the entry-level phase of the telephone manufacturing business. Despite a tricky fourth quarter, Samsung remained the prime telephone producer worldwide for all of 2023.
Counterpoint’s international market share tallies for the smartphone business in 2023
Xiaomi had the finest year-over-year improve in shipments throughout the fourth quarter at 23% to succeed in 40.7 million models shipped. The solely prime ten telephone producer to indicate a triple-digit improve in shipments throughout the quarter was Huawei. The Mate 60 sequence, powered by the 7nm Kirin 9000s 5G chipset, has been a giant vendor in China for the closely sanctioned producer.
The Pixel owned 3% of the smartphone market in North America throughout the fourth quarter of 2023
Meanwhile, 2023 was the finest 12 months but for Google’s Pixel line with 10 million models bought. And whereas that does not sound like a lot in comparison with the international numbers put up by Apple (234.6 million iPhone models shipped in 2023) and Samsung (226.6 million telephones delivered in 2023), the newest Pixel fashions are at all times in comparison with the newest iPhone sequence and Galaxy S line. In 2021, the Pixel had a 1% slice of the North American smartphone market so at 3% one may say that Google is starting to see its exhausting work repay although it has a protracted strategy to go.
Overall, 323.2 million smartphone models shipped worldwide throughout 2023. Fourth quarter shipments rose 7% year-over-year whereas sequentially shipments rose 8% from Q3 2023 to Q4 2023.