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    Home » Google settles suit over “deceptive” Pixel 4 radio ads for $8 million
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    Google settles suit over “deceptive” Pixel 4 radio ads for $8 million

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    Google settles suit over “deceptive” Pixel 4 radio ads for  million
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    Last 12 months we informed you that the state of Texas, led by Attorney General Ken Paxton, was suing Google over misleading radio ads for the Pixel 4 collection that ran in 2019 and 2020. By having DJs learn sure copy throughout the commercials, Google made it sound as if these announcers had personally used the Pixel 4 and Pixel 4 XL though they by no means touched the telephones. As a consequence, the state mentioned that Google engaged in false, deceptive, and misleading acts and practices.”

    The state of Texas collects $8 million from Google from a settlement over misleading Pixel 4 radio ads

    When the copy was written for the announcers to learn, the Pixel 4 and Pixel 4 XL had not been launched which meant that each phrase uttered by the DJs in help of the 2 handsets was made up. On Friday, Attorney General Paxton’s workplace introduced that Google had agreed to pay $8 million to settle the case. In a earlier settlement involving a separate lawsuit over the identical radio spots, Google settled with the Federal Trade Commission (FTC) and 6 different states for $9 million.

    (*4*)

    Google had DJs promote Night Sight on the Pixel 4 regardless that the cellphone had but to be launched

    Google created advert copy for the iHeartMedia announcers that went out over the air. The scripts had the DJs say that they used the telephones and beloved the Night Sight function that allowed them to take footage in low-light environments with out the usage of flash. Examples of what the announcers mentioned embrace, “The solely factor I really like greater than taking the proper picture? Taking the proper picture at evening. With Google Pixel 4 each are a cinch. It’s my favourite cellphone digicam on the market, particularly in low mild, due to Night Sight Mode.”

    Another extra ironic script had the DJs say, “I’ve been taking studio-like pictures of all the pieces…my son’s soccer recreation… a meteor bathe… a uncommon noticed owl that landed in my yard. Pics or it didn’t occur, am I proper?” It did not occur because the telephones had not been launched when the ads first performed and Google failed to supply the announcers with superior Pixel 4 models.

    An advert selling Google Assistant on the Pixel 4 was additionally thought-about deceptive. The copy mentioned, “Pixel 4 is extra than simply nice pics. It’s additionally nice at serving to me get stuff achieved, due to the brand new voice-activated Google Assistant that may deal with a number of duties without delay. I can learn up on the newest well being fads, ask for instructions to the closest goat yoga class (sure, that is a factor), and textual content the situation to mother hands-free.”

    An announcement from the Texas Attorney General’s workplace on Friday mentioned, “Texas will do no matter it takes to guard our residents and our state financial system from companies’ false and deceptive commercials. If Google goes to promote in Texas, their statements higher be true. In this case, the corporate made statements that had been blatantly false, and our settlement holds Google accountable for mendacity to Texans for monetary acquire. Google enjoys important affect over particular person customers and {the marketplace} broadly.”

    The Pixel 4 had safe Face Unlock which used the identical expertise as Apple’s Face ID”

    Paxton added, “It is crucial that enormous firms don’t anticipate or take pleasure in particular therapy below the legislation. They should be held accountable for their misdeeds. I’ll proceed to guard the integrity of our market and be sure that firms who misinform Texas customers are held to account.”

    The Pixel 4 and Pixel 4 XL had been alleged to be iPhone challengers and each of them had safe Face Unlock which used the identical expertise employed by Apple to create a safe 3D picture of the person’s face. The expertise can be used to unlock the handset and confirm the person’s id for digital funds and to open some apps.

    Google additionally geared up the cellphone with its Soli radar chip to energy a function known as Motion Sense. Despite excessive expectations, Google under-delivered right here as gestures could possibly be used solely to dismiss calls, timers, and alarms, skip songs, and play or pause music. And whereas the telephones did have a 90Hz refresh price on their shows, the batteries had been undersized at 2800mAh and 3700mAh for the Pixel 4 and 4 XL respectively.

    The Pixel 4 line bombed so onerous that Google took a breath and a step backward by making the Pixel 5 a single, less-premium handset. Google then determined to go all in on the Pixel ecosystem by creating the Pixel 6 collection.

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